Joann Jen is a founder, operator, and strategist—leading at the intersection of culture, commerce, and conscious growth.

As CEO and Co-Founder of Topi Ventures, she leads a venture studio accelerating the growth of category-defining consumer brands in food, beverage, and wellness. Her work spans strategy, storytelling, and systems—helping growth-stage companies scale thoughtfully across foodservice, retail, and digital channels.

With over 15 years of experience across consulting, operations, and high-growth startups, Joann has led transformation across industries—from shaping digital strategy at Restaurant Brands International (Burger King, Tim Hortons, and Popeyes) to driving user growth past one million and scaling revenue to $150M as CMO at inKind, which was named one of Fast Company’s Most Innovative Companies in 2024.

Joann is known for her systems thinking and long-view approach to brand building, with insights that resonate across CPG innovation, customer experience, and the evolving food landscape. She deconstructs complexity into clear strategy and translates vision into market momentum. As a frequent speaker and university collaborator, she mentors emerging talent and judges case competitions, staying connected to the ideas and voices shaping what's next.

Her work is deeply informed by her love of food and her belief that some of the most resonant brand moments begin around the table. She approaches each venture with a wabi-sabi sensibility—favoring thoughtful design, intentional growth, and a respect for what makes each brand distinct.

Joann splits her time between Seattle and New York City, staying close to the energy, people, and places that continue to shape her perspective—and always making time for a great meal along the way.